THAI ODYSSEY CASE STUDY
The Thai Odyssey case study is an in depth discovery of how the brand started its digital journey and what Aspire Digital Media did to make it stand out. Thai Odyssey is a spa and massage studio residing in Kolkata, where every step is designed with the essence of rejuvenation through luxury. Inspired by Tha it’s cultural richness and heritage, Thai Odyssey redefines self care and hospitality within its sanctuary of solace. In this Thai Odyssey case study, we will explore how the relaxation world of tranquility and well being was transformed into a digital haven, opening its gate of care to many more people.
INDUSTRY
Spa, Beauty and Salon
INDUSTRY
🌕 Website Development
🌕 Campaign
🌕 Branding
🌕 Social Media Marketing
01. Who we are
CAMPAIGN OBJECTIVES
Thai Odyssey is a therapeutic sanctuary that started off as a brand with just a social media account. Upon their visit to Aspire’s office, we helped them look ahead and beyond just a mere social media account. We helped them see social success and how it can boost their brand’s sales. Our crew of brilliance took this opportunity to brainstorm and transform the digital aspect of Thai Odyssey with Website Development and Optimization, curating brand strategies to excel its reach, designing professional graphics, forming creative and grasping content, exclusively made for their brand. But that is not all. We at Aspire took their visionary dream for Thai Odyssey into an actuality of success with many more steps and inputs through our digital skills.
EXECUTION
01.
In one sector of Aspire, our very well versed developers and bright SEO team sat down to create one of the most fascinating websites for Thai Odyssey. They not only developed an easy to use website but also optimized it brilliantly to improve and escalate user experience on every screen it appears on. Along with the Thai Odyssey website, we also launched their GMB with their offers and services soon enough, boosting its reach sky high.
03.
Being a group of smart digital marketers we could not leave out the magic of social media. We soon enough took our strategist brains into creating the most emphasizing and effective brand strategies to help Thai Odyssey excel their reach and audience on social media platforms. We targeted their right kind of audience, and built a community that shared similar interests as the brand of Thai Odyssey holds. But most importantly we escalated their overall reach and made them known to the social enigma.
04.
Advertising and branding is our game of conquest at Aspire, and we took Thai Odyssey with that power to the next level. We turned them from business to a brand, from a genre to an experience, bringing people in to explore a new side of self care with the right way of branding.
05.
Alongside branding Thai Odyssey we also started campaigning the many aspects of how it is different and what it offers that makes it so. From running social media ads on the many platforms like Instagram, Facebook and so on, to introducing Thai Odyssey to Google ads, we campaigned their services and exclusive offers, bringing them more and more traffic that converted into loyal customers.
